What Starter, Growth, and Enterprise packages typically cost, what's actually bundled into each, and what it costs to get just the local SEO and AI visibility slice on its own.
Digital marketing packages are usually sold in tiers, and priced by how many services get bundled together, not by how much any single business actually needs. Here's what those tiers typically include and cost, and what it looks like to pay for just the search and AI visibility piece on its own.
| Package tier | Typical cost | What's usually bundled in |
|---|---|---|
| Entry-level / Starter | $1,000–$3,000/mo | One or two channels: basic local SEO, light social posting, a small ad spend setup, monthly reporting. |
| Mid-range / Growth | $3,000–$8,000/mo | Multi-channel campaigns, content or blog copywriting, active ad management, a dedicated account contact. |
| Full-service / Enterprise | $3,500–$8,000+/mo | Full multi-channel management, conversion rate optimization, a dedicated strategist, regular strategy calls. |
| Sitework Base | $19/mo | Local SEO & AI visibility plan, written specifically for your trade. |
| Sitework Premium | $39/mo | Everything in Base, plus a live quarterly call. |
Package pricing based on published 2026 industry benchmarks from Clutch and DesignRush.
To be direct about it: Sitework isn't a smaller version of the full bundle above. It doesn't include paid ad management, social media content production, or conversion rate optimization work, those are genuinely different services. What it covers is the local SEO and AI search visibility piece specifically, the same piece that shows up inside nearly every package tier above, at a fraction of even that slice's usual cost.
A traditional package bundles several distinct, labor-intensive services (ad management, content production, social posting, a dedicated account manager) into one retainer, and you pay for the full bundle whether or not you need every piece of it. Sitework is priced like a written plan, not a service relationship, so it only covers the one thing: what to fix in your search and AI visibility, one month at a time.
A single month of a Starter package costs more than four years of Sitework. If local SEO and AI visibility is the specific piece you actually need, here's what that costs without the rest of the bundle attached.
See plans →No. It covers the local SEO and AI visibility portion specifically. If you also need paid ad management, social content production, or CRO work, you'd still need a separate service or freelancer for those pieces.
The local SEO portion of an entry-level package, at a fraction of even that slice's typical cost, since there's no bundled ad management or content production included.
They bundle multiple distinct, labor-intensive services into one retainer, ad management, content production, social posting, an account manager, and you pay for the full bundle regardless of which pieces you actually use.
Stripe handles checkout securely. Pick a plan below.